Exhibition stands
Shell-scheme upgrades through to custom island stands, built around sightlines and the route a visitor actually walks.
Stand & booth design and build
Exhibition stands that read from across the hall
AWJ designs and builds exhibition stands, pavilions and stages in Riyadh and across the Kingdom — from the first concept and 3D visual through technical drawings, production, installation and dismantling. Built on architectural restraint, so the brand is what people see, not the stand.
The problem
Most stands lose the brand inside the stand
An exhibition hall is a competition for attention, and the instinct is to fill every surface. The result is a stand so dense that a visitor walking past at three metres per second reads nothing at all. We design the opposite way: one idea, held at scale, with enough emptiness around it that the eye lands where we want it to.
What we build
Stands, pavilions and platforms
National & corporate pavilions
Large-footprint pavilions over 3,000 square metres, with internal zoning for meetings, display and hospitality.
Stages & platforms
Conference stages, keynote platforms and press backdrops engineered for camera as much as for the room.
Modular reusable systems
Frames and graphics designed to be rebuilt at the next show, so the second exhibition costs a fraction of the first.
How it runs
From brief to dismantled, in six steps
01
Brief & objectives
What the stand is for: product launch, lead capture, government presence or brand statement. The objective sets the plan, not the floor size.
02
Concept design
Two or three directions presented as sketch concepts, so the direction is agreed before anyone invests in detail.
03
3D visualisation
Photoreal 3D of the approved direction from visitor eye level, including lighting and finishes, so there are no surprises on build day.
04
Technical drawings
Construction drawings, rigging and load calculations, electrical layouts, and the documents the organizer and Civil Defence need to approve the build.
05
Production
Joinery, printing, flooring, lighting and AV produced and pre-assembled in the workshop, then quality-checked before it leaves.
06
Install & dismantle
Delivery, installation, supervision through show days, then dismantling and site clearance within the organizer deadline.
Finish level
Materials that survive the hall
Exhibition builds take abuse: forklifts, hundreds of hands, and a dismantle crew working against the clock. We specify accordingly — and we would rather tell you a finish will not survive four show days than deliver something that looks right only in the 3D.
- ▪Carpentry and joinery with concealed fixings and site-repairable edges
- ▪Large-format print on tensioned fabric or rigid panel, colour-matched to brand standards
- ▪Architectural and accent lighting integrated into the structure rather than clipped on
- ▪Raised flooring with cable management, ramps and compliant edge treatment
- ▪LED screens with structure sized for the real load, not the brochure weight
Why AWJ
The build is not a separate contract
One team through the hall
Stand build, technical production, hospitality and permits sit in the same company, so the stand is not fighting the AV supplier for power or space.
Drawings that pass
We prepare the technical file the organizer and Civil Defence actually ask for, which is where most first-time exhibitors lose a week.
Dismantle planned at design stage
How a stand comes apart is designed in at the start, which protects both your deadline and the reusable parts.
Questions
Frequently asked
For a standard exhibition stand, four to six weeks from approved concept to installed stand is realistic. Complex double-decker or custom-joinery builds need eight weeks or more. Tell us the show date first and we work backwards from it.
Yes. Nothing goes into production before you have approved a 3D visual and the technical drawings that go with it. What you sign off is what gets built.
Yes, if that is a requirement from the start. We design modular systems with reusable frames and interchangeable graphics, which lowers the cost of every subsequent show.
Yes. Delivery, installation, on-site supervision during show days, and dismantling and removal afterwards are part of the scope, not an extra.
From compact shell-scheme upgrades to pavilions over 3,000 square metres. The method does not change with the size; the detailing does.
Yes. Stand drawings usually need the organizer technical approval and, for larger builds, Civil Defence sign-off. We prepare and submit both.
Request a quote
Tell us about the stand
Send the show, the space and what the stand is for. We come back with a concept direction, a build approach and a budget range.
Thank you — your request has reached us.
Our team will contact you on the details you provided, within one working day (Sun–Thu, 8:00 AM – 10:00 PM).